Movers & Shakers: Toyota, SCA, M&C Saatchi
It’s hard to keep up with all the latest developments in media, marketing and advertising, so we’ve put together a list. Check out some of the biggest moves from this week.
Toyota appoints chief marketing officer
Toyota Australia has appointed Vin Naidoo as Marketing Director. The 20-year-old Toyota executive enters his new role after a two-year international assignment as general manager of sales and marketing operations at Toyota Motor Asia-Pacific, based in Singapore. Naidoo joined Toyota Australia in 2002 and has since held various positions in Toyota’s Aftersales, Product Planning, National Fleet, National Sales and NSW Regional Operations.
Nova Entertainment Hires Sales Manager
Nova Entertainment has appointed Rhys Mugdan as the Sydney agency’s head of sales. Leading the agency’s commercial team, Mugdan will be responsible for marketing Nova’s extensive audio assets, providing Nova’s branded creative solutions and new media opportunities for clients. Mugdan joined Nova as group sales director in 2021 with a background as a senior government policy adviser.
C’est Flow appoints a new boss
Matt Papasavva has been promoted to managing director of This is Flow as the agency has tripled in size in the past 18 months. This is Flow has moved to new offices in North Sydney and appointed 11 new staff over the past three months. Papasavva joined Flow two years ago as digital manager, after a leap into the agency’s digital offering when all online services were integrated. He previously worked at Ticketek with responsibility for leading digital marketing efforts for the majority of sports clubs and codes across Australia.
SCA appoints an innovation product manager
SCA has appointed Mitch Secrett as Chief Product Innovation Officer. Secrett will work closely with SCA’s investments in audio technology, including Frequency, the US-based dynamic creative optimization company working with SCA on LiSTNR and its radio brands. Secrett has over a decade of experience in audio production and audio technology.
New recruits from TBWAMelbourne
TBWAMelbourne has made a series of appointments and promotions within its strategy and planning team. Virginia Pracht joins the agency as co-head of planning to lead the agency’s strategic outcomes. Pracht has over 15 years of experience in creative agencies and previously worked as Head of Strategy at Ogilvy Melbourne. Meanwhile, Eloise Liley has been promoted to co-head of planning. Liley joined the agency in 2020 and was involved in starting the collective’s refreshed strategy department, as well as the agency’s most recent major win, NAB.
M&C Saatchi Sydney strengthens its creative team
M&C Saatchi Sydney has made five key hires to strengthen its creative team. As part of the changes, William Campion joins the agency as junior copywriter, Julian Lock as craft designer, and Billie Gurr as junior art director. Claire Kirby is also joining as junior editor and Jake Rowland as junior art director.
Edge calls on a creative duo
Independent creative agency Edge has named David Arns and James Gillespie to its senior creative team. The duo have spent the past eight years working at agencies such as TBWA and R/GA, with most of their time together most recently at The Works. Arns and Gillespie have worked on brands including Google, Krispy Kreme, Samsung, Subaru, H&R Block and Greenpeace.
Man of Many is growing
Men’s lifestyle publication Man of Many has made a series of promotions and a new hire to its branded content team. Nick Hall was promoted to editor, Denise Barnes to head of branded content, and Tim Fernandes to senior director of sales and partnerships. Additionally, Clelia Niyikiza has been appointed to the new role of Account Associate within the Branded Content team.
SCA makes several promotions
SCA has made two senior promotions to its content team with new roles that provide direction and strategic direction to Hit Network’s national broadcasts and key regional hubs Hit and Triple M. Sonder Novak-Booth, currently executive producer of the Hit Network’s Carrie and Tommy Drive show, joins the ranks of SCA National Content Managers and is promoted to a new role of Content Manager – National Shows. Additionally, Mickey Maher, currently Head of Music for SCA on the Hit and Triple M networks, will expand his responsibilities to also become Group Content Director – Provincial, working closely with local content directors in key regions of SCA, Gold Coast, Newcastle, Hobart and Canberra Markets.
Now We Collide grows
Independent creative agency Now We Collide has welcomed seven new members to its team, including Michele Marquet and Rowena Rasmussen who join as account manager/producer. Shayne Carter was appointed producer after moving to Sydney from the UK. Now We Collide’s creative division has also doubled with the additions of editor Josh Groom, senior designer Tim Prosser, production coordinator Matilda Teernstra and junior designer Leila Polito.
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